Monday 10 October 2016

Flyers and brochures design

Flyers and brochures design are also known as Pamphlets. Basically the paper advertisement comes under the category of flyers. The wide public distribution system intended in the form of posts and distributed through paper to public places or in mails. Generally they are distributed to people in the public places. The various terminology of it is ‘leaflet’, ‘flier’, ‘circular’, ‘handbill’, ‘poster’, ‘pamphlet’ etc. Likewise the brochure is an informative paper document so used as advertising that can be folded into template, leaflet, pamphlet etc. It is mainly used as informative tool for the company’s product, services to a target group.

Flyers and brochures design are used for individuals, organizations for events such as for advertising purpose. For company recruitment drive from human resource department, for political party campaigns, for businesses purposes like selling of products and services during EOSS (End of seasoned sales) and discounts on products like fmcg, automobiles, retail and whole sales etc. 
It used for as the informative pieces of paper to know all the aspects or 360 ̊. Both of these are the rich resource of information for public utility. These are utilized in large scale even they stressed on the cost effectiveness. The raw materials used are relatively cheaper and it is easily available. Flyers and brochures can be used as the promotional tool for the product and services rendered by any companies. Similarly brochures are used to know all the aspects of any institution, college, any government or private organization etc. Both of these are boon for the society.


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