“The direct marketing processes which involve
the commercial message to a number of people using electronic messages called
email are known as E mail marketing.” The email marketing services in broad sense can be used by the people and
these mails convert them into potential customer. Through it the merchants
increase the bond as well as relationship with its current and old customers.
This type of marketing is prevalent everywhere in the globe and is constantly
increasing the concept of product differentiation and diversification of
business.
These are the tools which are used by the
companies to encourage customer loyalty and also boost the growth of the
business. The experts had to develop a way of pushing content through to the
consumers. The chances of without being cut out by the automatic filters and
spam removing the software and hence email marketing services got more importance which are sent to users
based on their tracked online browsing patterns. The email marketing services is possible through different types of emails
like Tranctional email (It is based on a customer’s actions to the company),
Direct e mail, Mobile email marketing etc. Legal requirement are required for
the countries like Pakistan, in Australia unsolicited electronic messages the
fine is 3 times of $1100000, Canada non compliance are $ 10 million for business, US authorizes
to $16,000 penalty per violation of
spamming each individual recipients. These legal requirements are basically
important in order to prevent any unsolicited electronic messages. It is famous since old day, today it is widely
used by the companies globally because it is very fast as it spreads in
fractions of seconds in group of people. It keeps the customers happy and
encourages the common people to purchase the commodities of any type. The
approach of the companies using such type of marketing is very genuine and
trustworthy.
It is the most convenient type of marketing form
and is approachable to a large number of people. The followers are in large
number and the companies are drawing good profit. Large numbers of customers
are getting good profit and are using it as the most convenient form of
marketing.
very nice...
ReplyDeletei think it is the part of digital marketing..